Ask A CMO (Chief Marketing Officer)
An Experienced Marketing Executive Is On Call For You.If you’ve ever found yourself wishing you had access to a seasoned CMO, on an “as needed” basis, then this service was designed specifically for you.
A common mistake made by many small to medium-sized businesses is rooted in who is responsible for their marketing efforts. The fact is that many of these companies often don’t need a full-time marketing person, much less an entire department, and this is where the problem starts.
Since marketing is not a full-time requirement for many of these companies, marketing often gets delegated down to an admin-level person who is likely already overwhelmed with other tasks. The result is that marketing doesn’t get the attention or expertise it deserves, and your company suffers both financially and in its corporate image.
Decisions often get made as gut reactions (instead of based on facts), and the results never really get analyzed/audited. You end up spending money on marketing but you never really know which activities were worthwhile and which ones were a complete waste of your money.
Stop throwing away money on marketing activities that aren’t producing results.
Our Ask A CMO Service is perfect when you need a senior-level marketing person, BUT that need is temporary or even just part-time. Perhaps you need help developing a brand strategy, marketing strategy, or maybe you’ve created a marketing plan, and you’re unsure of the viability of this plan.
If you’d like to get a second opinion from an experienced marketing expert before you invest in a potential marketing opportunity, or you just don’t have the time to do it yourself, that’s precisely the type of situation we created this service to fulfill.
Need Someone To Review Your Quarterly Progress? We Can Help.
Want to know if investing in SEO is a smart move for your company? We can do a competitive analysis do determine what effort will be needed to displace one of your existing competitors, or how competitive your unique situation is before you make considerable investments in SEO.
Is there a competitor who is just a thorn in your side that won’t go away? We can help you develop a strategy to beat them once and for all.
As consultants, we’ve worked with hundreds of companies in many different industries, that all share one common issue. These companies were stuck with some marketing challenge, and they needed help, but couldn’t afford to hire a full-time, senior-level marketing person with all the necessary expertise to help solve their problem. Often, the company was close to being right on target, but just needed a bit of help from an outsider with lots of experience.
“From A Simple Review Of An Existing Campaign To Defining Your Brand Strategy, Marketing Strategy, And Marketing Plan,
We Can Do Whatever You Need Us To Help You With.”
We’ve learned that many companies (especially small businesses) don’t know what to expect from marketing. Common questions we hear include: How much money should I invest in marketing? Where should I spend my marketing money? How do I measure the impact of my expenditures? How can I best leverage my website to create more sales leads/revenue? And more.
There are lots of marketing opportunities out there; the question becomes, where do you get the best return on your investment, this is precisely how we can help you. Take advantage of our Ask A CMO Service, and see the difference experience can make in your marketing efforts.
Did You Know?
“No Defined Marketing Strategy is one of the Top Five Reasons For Ineffective Marketing Results.”
Curious about how we can help you with your marketing issues, why not give us a call to discuss your situation, and how we might be able to help?
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